AshenHunter

AshenHunter

Client

AshenHunter

Year

2026

This project involved creating a brand identity and logo mark for the VTuber Ashen Hunter, inspired by his character concept rooted in Kamen Rider–style heroes. The goal was to design a bold, recognizable logo that captures the energy, transformation, and combat-driven aesthetic of tokusatsu while remaining functional for digital content and streaming platforms.

This project involved creating a brand identity and logo mark for the VTuber Ashen Hunter, inspired by his character concept rooted in Kamen Rider–style heroes. The goal was to design a bold, recognizable logo that captures the energy, transformation, and combat-driven aesthetic of tokusatsu while remaining functional for digital content and streaming platforms.

Overview

Ashen Hunter’s character draws heavily from the visual language of Kamen Rider—masked heroes, high-contrast colors, and sharp, emblematic symbols. The branding focused on developing a logo mark that felt authentic to that genre while establishing a strong personal identity for a VTuber audience. The final logo uses a red and black color palette to convey intensity, power, and heroism, aligning with both the character’s personality and the dramatic tone of tokusatsu-inspired media.

Client

AshenHunter

Industry

Livestreaming/Content Creation

Service

Branding

Digital Design

Duration

2 weeks

The Challenge

The main challenge was balancing clear Kamen Rider inspiration without directly imitating or infringing on existing designs. The logo needed to feel familiar to fans of the genre while still being original, versatile, and readable at small sizes for overlays, thumbnails, and social media avatars.

The Solution

I designed a Kamen Rider–style logo mark using sharp geometry, strong symmetry, and high-contrast red and black tones. The form language references transformation helmet motifs without copying specific riders. The logo was optimized for digital use, ensuring it remained impactful across different sizes and backgrounds, from stream overlays to promotional graphics.

The Result

The final branding successfully established Ashen Hunter as a heroic, tokusatsu-inspired VTuber identity. The logo is bold, memorable, and instantly communicates the character’s influence and tone. It gives Ashen Hunter a strong visual presence that resonates with Kamen Rider fans while standing on its own as a unique brand.

PORTFOLIO

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Graphic Design

Logo Design

Digital Design

Graphic Design

Digital Design

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